The Countryside Alliance and The Countryside Alliance Foundation champion and support British farmers and producers, and believe that food and farming are central to the character and well-being of Britain.
We support and recognise the valuable part farmers play not only in producing food to some of the highest standards in the world, but also their vital role in shaping and maintaining the landscape and communities for which Britain is renowned.
Honest Fair Simple campaign
Our Food and Farming campaign highlights the importance and value of clear food labeling and assured food procurement to enable consumers to make informed choices and have confidence in the products they are buying. It reaches out to butchers, chefs, journalists in print, radio and TV, and of course members of the public.
Game to Eat
We also deliver workshop programmes in catering colleges and provide in-store promotional support to supermarkets. We provide a wealth of useful information on the benefits of eating British wild game, where to buy it and how to cook it, including nutritional facts, step by step guides to preparation, recipes and newsletters.
The Rural Oscars
The Countryside Alliance Awards, celebrating rural food and highlighting good quality locally sourced produce, have become an established and reputable part of the rural calendar giving yet more support to the issues that matter to people in rural and urban areas.