The Pig Pledge campaign is a call to collective action whose purpose is twofold: to raise awareness about the impact of animal factories and to make people aware that they can vote for real farming over factory farming every time they buy a pork product.Take the “Pig Pledge” today, opting either to go meat free or to only eat meat from farms, not factories. This campaign complements our own country of origin meat labelling campaign as well as our Countryside Alliance Awards to support and promote best practice farming in the UK.